collective health 

Redesigning Collective Health’s website to communicate with and reach new target audiences.

My Responsibilities
-
Conducted a site audit
- Gathered site requirements
- Researched target audiences and created user flows
- Designed, collected, and analyzed internal surveys
- Conducted stakeholder and user interviews
- Lead information architecture, initiated content mapping and created internal wireframes
- Collaborated closely with the design and development teams

Team
UX Lead: Jacqui Newmark
AD: Ben Westhoven
Copywriter: Matt Miranda, Laurel Dailey
ECD: Jessica Kemp
Development : Collective Health

The live site can be found at CollectiveHealth.com